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Government of South Australia - Department of State Development

    An important global market for energy market software simulation

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    Energy Exemplar, the brainchild of Adelaide-based scientist Dr Glenn Drayton, develops and licenses energy modelling and simulation software internationally, with India a strategically important market for the company’s global operations.

    Founded in Adelaide, Energy Exemplar is a global leader in energy modelling and simulation software. Its product portfolio, including PLEXOS®, Aurora, and Adapt2, is trusted by stakeholders across the entire energy ecosystem, from generation to consumption, including power, gas, water and renewables.

    Energy Exemplar helps stakeholders not only plan future infrastructure but also optimise day-to-day operations, enabling smarter, faster, and more sustainable energy decisions worldwide.

    The company’s globally successful software gained traction when Dr Drayton formed partnerships with consulting firms worldwide to gain access to expertise and opportunities to apply it.

    Energy Exemplar has been growing strongly since 2018 and currently serves more than 600 customers across 89 countries.

    It opened its first office in Pune, India in 2018, now known as the “India Centre of Excellence”, focusing on innovation in energy modelling and simulation, representing an opportunity for South Australia to collaborate internationally on renewable energy technologies.

    In 2024 Energy Exemplar was acquired by private equity funds affiliated with Blackstone and Vista Equity Partners.

    The company has been supported, over several years, by the South Australian Government’s global office network in collaboration with Austrade, to support growth in international markets.

    Energy Exemplar Case Study TI Strategy

    “Our roots in South Australia, supported by the state’s international trade network, have helped us expand into some of the world’s most dynamic energy markets.

    “India is a standout example. With its ambitious target of sourcing 50 per cent of electricity from renewables by 2030, there is growing demand for advanced modelling technology that supports smart investment and reliable grid integration. Through our team in India and our global expertise, we’re helping accelerate that transition with clarity and confidence.”

    Stuart Kelly, Chief Revenue Officer, Energy Exemplar